The tavern culture is huge in South Africa. There's one on nearly every corner of every suburb in every township. In essence, the local tavern is the social glue of the community where people come together on a regular basis to catch up, swap gossip and to share their tragedies and triumphs.

And at the heart of it all, is the jukebox.

JukeBox Media is exactly what it says it is - your ad played between, carefully selected, songs on a jukebox in a tavern that's pumping with people, who are relaxed and in the ideal state to hear your message.

It's your opportunity to penetrate the fabric of this culture in a relevant, regular way.